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Research papers

Panel doubling operation

Within the extremely complex framework of Italian television, Auditel is working on doubling the meter panel and the adoption of new meters. This paper briefly describes the research structure and the choices concerning methods and technologies made...

Catalogue: Seminar 1996: Managing Media Data For Market Profit
Authors: Walter Pancini, Giovanni Rampi
November 11, 1996
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Citation

Pancini and Rampi (1996a, November 11). Panel doubling operation. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/panel-doubling-operation